Mooresville, NC | 10-17-2005

Krud Kutter Joins Billy Ballew Motorsports as Associate Sponsor for Atlanta NASCAR Craftsman Truck Series RaceBilly Ballew, owner of Billy Ballew Motorsports, is excited to announce the addition of an associate sponsor to the No. 15 Chevrolet for the NASCAR Craftsman Truck Series race to be held at Atlanta Motor Speedway on October 29.  Krud Kutter, a water-based, biodegradable, non-toxic cleanser produced by Supreme Chemicals of Cumming, Ga., will adorn the Chevy Silverado in what is currently a one-race partnership that could lead to a commitment for the 2006 season.

“We are happy to have Krud Kutter come on board with us at Atlanta,” said Ballew, a native of Blairsville, Ga.  “As a local company, their efforts are appreciated in supporting a local race team at their home track.  Atlanta (Motor Speedway) is similar to Lowe’s (Motor Speedway), where we picked up our first win with Kyle Busch earlier this season.  It would be nice to repeat that performance to allow Krud Kutter the opportunity to taste victory with Billy Ballew Motorsports.”

Krud Kutter was recently chosen as the nation’s “Best Cleaning Product” by Reader’s Digest magazine.  Krud Kutter products are sold throughout 15,000 retail outlets, including The Home Depot, Lowe’s, Wal-Mart, Ace Hardware, True Serve Hardware, Menard’s and Sherwin Williams.  Their professional cleaning supplies, consisting of over 20 different products, are used by janitorial staffs, pressure washing services, and countless other professionals around the country.  The Krud Kutter line is now being used and endorsed by those at Billy Ballew Motorsports, with hopes of introducing the line to others in the NASCAR garage.  Other products Supreme Chemicals offers include stain removers, cleaning supplies, and washers.  Different applications such as rust, mildew and grease stain removal, carpet cleaning, pressure washing and driveway cleansers can all be handled with Krud Kutter.

“We are very excited about working with Billy Ballew Motorsports, said Ed Rice, CEO of Supreme Chemicals.  “We feel strongly about supporting our local businesses.  What an amazing opportunity for us to work with a winning race team that is practically in our back yard.”

”Motorsports marketing is the fastest growing form of marketing and the best way to get directly to the consumer,” states Beth Vandenberghe, Logistics Manager for Supreme Chemicals, and the key person responsible for linking Krud Kutter to Billy Ballew Motorsports.  “Race fans are like our customers; very loyal to their product brands. We feel that our products are an asset to any race team and to the race fan.  Our goal is to get the brand out there and increase the consumer awareness.”

Although Krud Kutter is using this one-race deal with Billy Ballew Motorsports to get their feet wet in NASCAR, they intend to promote the Krud Kutter line heavily leading up to race time.  Currently, a promotion is ongoing at KrudKutter.com for the opportunity to win an autographed Kyle Busch Krud Kutter Pit Pack, consisting of several items in the Krud Kutter product line.  They will be handing out samples to those attending the weekend’s festivities at Atlanta Motor Speedway.  They also plan on distributing a Krud Kutter Pit Pack to each team in the NASCAR Craftsman Truck Series and Nextel Cup Series Garages.  Also, an airplane banner will fly over the Atlanta Motor Speedway Friday during the NASCAR Craftsman Truck Series practice and Saturday before the race.

Atlanta Motor Speedway hosts the NASCAR Craftsman Truck Series on Saturday, October 29 at 3:15 PM EST.  The EasyCare Vehicle Service Contracts 200 will be shown live on SPEED Channel and can be heard live on PRN Radio and XM Satellite Radio.